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Friday Top Five: Succession Planning and Authenticity Happy Friday! It's been a busy week here in MemberClicks-world but that's the way we like it! With the Sweet Sixteen this weekend, there will likely be lots of exciting basketball...

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How to follow the Great Ideas Conference remotely In case you haven't heard, ASAE's Great Ideas Conference is going on now! Great Ideas is an annual conference in Colorado hosted by ASAE. Association professionals from around...

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Recruiting new, young members What if associations started looking at what college admissions offices are doing to recruit students these days, using some of these techniques as models for recruiting young...

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Splash: Refreshment For Your Small-Staff Organization Rss

Have you heard about Groupon’s nonprofit program?

Posted on : 23-09-2010 | By : Shannon Otto | In : in the news, social media

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I literally found out about this yesterday and couldn’t wait to share this information with you all!

Groupon, one of the most popular “daily deals” websites, is launching G-Team, a nonprofit program to support various philanthropies. Groupon ties G-Team campaigns to Groupon deals to create a buzz and raise money for different nonprofits.

Here are a few examples of how the program works:

Groupon deals can also be tied to social events or “weird spectacles,” as Groupon puts it. For more information about the program, check out the official website.

This could truly be a great option for local, small staff associations, since each of the campaigns will be located in one specific city. Anything that benefits the local community will resonate with Groupon users. Would your organization consider participating in Groupon’s nonprofit program?

How the health care reform bill affects small-staff associations

Posted on : 01-04-2010 | By : Shannon Otto | In : in the news, research and stats

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It’s been dominating headlines for weeks, but how informed are you about how health care reform will affect you and your organization?

Today, I wanted to examine how the now-signed health care reform bill will affect nonprofits. Specifically, I want to take a look at how small-staff organizations can take advantage of the small employer health credit.

The original version of the bill offered tax-income credits to small employers, not tax-exempt organizations. However, by adopting the Senate version of the health care reform bill, the House of Representatives agreed that tax-exempt nonprofits and small businesses could both qualify for tax credits.

The Small Employer Health Credit is intended to help all small businesses — both for- and non-profits — provide health insurance to their employees.

Basically, there are going to be two phases.

The first occurs between 2010 and 2013. Small nonprofit employers can take a credit (in the form of 25 percent of the employer contribution for employee insurance premiums) and then apply the credit to taxes withheld through payroll. According to councilofnonprofits.org, “employees would still get full credit for taxes withheld from their pay.”

In 2014, the amount of credit will increase to 35 percent.

If your small-staff organizations has 10 or fewer workers and average annual wages don’t exceed $25,000, the full 25 percent credit can be applied to the total amount of actual premiums paid by the employer. To qualify, the nonprofit has to pay at least 50 percent of employee premiums.

If you have more than 10 employees, or if the averages wages exceed $25,000, there’s a sliding scale. Here’s what I found from councilofnonprofits.org:

How much is the credit if I employ more than 10 employees and/or if average pay is more than $25,000?

The calculation of the phase out is complicated and should be determined with the help of an accountant. Here is a general rule of thumb for estimating the benefit of the credit:

Subtract from 25% (.25) either or both of the following calculations.

Number of Employees: Start with the total number of full-time equivalent employees, subtract 10 and divide by 15. Multiply .25 by this new number. (A nonprofit with 15 employees subtracts 10 to come up with 5, and divides by 15 for a fraction of 1/3 (0.33). Multiplying .25 by .33 establishes a Number of Employees deduction of 8.25% (.0825).

Average Wages: Subtract 1% (0.01) for every $1000 in average salary in excess of $25,000. For example, average annual wages of $30,000 would reduce the credit by 5% (0.05) (i.e., $30,000 – $25,000 = $5,000, and subtracting 1% for each $1,000 leads to a reduction of 5%).

In the example given, the maximum credit would be reduced from 25% to 11.5%

Maximum credit – Number of employees reduction – Average wage deduction = Estimated credit value

Using the numbers from above:  25.0% – 8.25% – 5.0% = 11.75%

So if this small nonprofit employer spends $10,000 annually in insurance premiums, it could claim a credit of $1,175 for the year.

A little confusing? Trying to read that many numbers makes my eyes glaze over. The general formula is somewhat complicated, and your accountant will probably come in handy to determine how much credit you can employ.

The credit is available immediately through 2013. Nonprofits regularly send three payroll taxes to the IRS: the employer and employees’ share of Medicare withholding and the federal income taxes withheld by the employer on behalf of the employee. Small employers can claim the credit against those three taxes.

There are more than 1.5 million registered nonprofits in the U.S. By providing this credit, the health care reform bill will allow many of them to provide health insurance to their employers that weren’t able to before.

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Nonprofits and terremoto Chile (and how you can help)

Posted on : 01-03-2010 | By : Shannon Otto | In : in the news, resources

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It’s unfortunate that it sometimes takes a natural disaster to remind of us what associations and nonprofits are capable of. Although Saturday’s terremoto Chile was of a greater magnitude than the one six weeks ago in Haiti, fewer people, thankfully, have died. Regardless, the death toll is close to 1,000 and rescuers are still searching for possible survivors and surveying the infrastructure.

Of course, the difference between these two quakes is poverty level and infrastructure sophistication, but Chile still needs global aid as hundreds of thousands of citizens are displaced. Several nonprofits issued alerts and statements over the weekend.

The American Red Cross made an initial pledge of $50,000 from its International Response Fund. The Chilean Red Cross is working closely with the Chilean government to lead the emergency response teams.

National Nurses United’s RN Response Network issued a standby alert to its volunteers and initiated preliminary outreach to emergency centers in Chile. They are also still deploying nurses to Haiti.

Unicef issued an alert stating they are monitoring the situation in Chile and are prepared to step in to help if necessary. “UNICEF will assist all those affected by the earthquake in Chile, especially the children,” said a spokesperson for the agency.

AmeriCares is sending a rapid response team to Chile to help, and medicine and medical supplies are being prepared for shipment, as well. The organization is also working with affiliate organizations in Peru, Ecuador, Bolivia and Colombia to coordinate its disaster relief efforts.

Habitat for Humanity is working to provide low-income displaced families with shelter as the country recovers.

World Vision is sending tarps, tents, blankets and water containers for survivors as soon as Chilean airports reopen.

Although operations in Santiago seem to be running semi-smoothly today (buses are running and people are going to work), this quake reached more remote locations than the one in Haiti. Many bridges and buildings have collapsed and the death toll remains uncertain.

If you or your organization would like to donate, click here to find out how. Once again, organizations have enabled donations through text messaging, which makes it easier than ever.

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Friday Top Five: Roll Tide!

Posted on : 08-01-2010 | By : Shannon Otto | In : friday top five, links, member relations, resources, technology, volunteer relations

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Happy Friday! And congratulations to the Crimson Tide of Alabama for winning the BCS National Championship Thursday night! MemberClicks President Thomas Howard is a proud ‘Bama alum and since no one in the office is really a Texas fan (sorry to the Longhorns out there), a lot of us were pulling for the Tide in Thursday night’s game. (I do feel awful for poor Colt McCoy, though.)

I hope everyone had a good week, and if it was your first full workweek after a holiday vacation, I hope it didn’t go by too slowly. And there was some great stuff around the association blogging community this week!

1. Following his webinar, Jeff De Cagna wrote about the trends that will affect associations in 2010 and beyond. Organizations should not overlook the importance of Jeff’s “Mobile Everything” bullet. We’re rapidly becoming a mobile society and this can affect how your association communicates and gathers content.

2. Keeping with the “mobile” theme, check out the three iPhone apps every nonprofit needs to know about. There’s some good info here your nonprofit could use for its mobile strategy.

3. Over at Acronym, Joe Rominiecki took a trip down memory lane by digging through the Association Management archives from 2000. From outsourcing to collaboration to knowledge, Joe discussed how each concept was applied in 2000, and how associations have improved since then. Loved this post.

4. Cindy Butts wrote this week about fundraising and staffers missing opportunities. She used a great example of an fundraiser that told a story to relate to the audience, and accepted both credit card and PayPal payments. Takeaways: make (giving) personal and make it easy.

5. This post is technically from last week, but it’s so great that I can’t help but share. Jeffrey Cufaude’s The Many C’s of Community really grabbed my attention when I got back to work Monday morning. He writes, Community is a spirit that resides within every individual, but it is manifested in very personal choices. I’m not even going to try to say it better myself.

Enjoy your weekends, everyone (despite the painful lack of college football!)! :D

(Image source: Jae C. Hong, AP, via NYT)

What I’m reading this week

Posted on : 31-07-2009 | By : Shannon Otto | In : friday top five, interpersonal relationships, links

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It’s time for the weekly grab-bag of association and social media blogs. Here’s what I found especially interesting on the interweb this week.

I Upgraded to HootSuite 2.0 Because It Works by Chris Abraham at socialmedia.biz. My Twitter stream was abuzz with this message Thursday as HootSuite, a popular Web-based Twitter service, released a new update. HootSuite lets users track multiple accounts and mentions, and the new release has a powerful monitoring feature. In the interest of full disclosure, I upgraded MemberClicks‘ HootSuite account, but haven’t gotten around to playing with it yet. It’s on my weekend to-do list!

Transitioning from Young to Young Professional by Aaron Wolowiec for ASAE’s Acronym. Aaron’s post really resonated with me — I think the dilemma he describes of young professionals trying to be taken seriously is a common one. Some of his tips are common ones (e. g. find a mentor, develop a network), but they’re suggestions we’d all do well to remember. “Being persistent” is the key.

10 Insights Gained From Spending 7,280 Hours on Social Networking Web sites by Heather Mansfield for Nonprofits 2.0. Heather is the nonprofit community manager for change.org, so she’s spent a lot of time on sites such as Facebook, Twitter, LinkedIn and YouTube. Her insights are extremely valuable and are backed up by her many years of experience.

Google rules by Jeff De Cagna for SmartBlog Insights. Jeff, the editor at large of SmartBlog Insights, asks associations to question whether their point of view lines up with Google’s core beliefs about how the company should run. Google’s best practices referenced: “Google doesn’t need to control everything,” “Google doesn’t need to be evil” and “Google doesn’t need to be evil.” Great stuff here.

ASAE’s mobile hub for the annual meeting and expo is freakin’ awesome. Direct your mobile phone’s browser to http://asae09.org/m for the mobile version. Basically it aggregates information about the conference from Twitter, Facebook, Flickr and other social networking sites. If you log in with your ASAE info, it connects to Twitter and will automatically add the #asae09 hashtag. Plus there’s a schedule of events and you can add stuff the “Contributions” tab to share with everyone.

Social Media Mavens: An Interview with Kodak’s Tom Hoehn by Mack Collier at The Viral Garden. Mack interviewed Kodak’s director of interactive marketing and convergence media about the company’s social media strategy and some of its best practices. There are some great thoughts here from a huge company’s “social media maven” – and many of them can be applied to smaller organizations.

Share your favorites blog posts or news articles in the comments, and have a great weekend!